Content Creator, Social Media (Part-Time / Emeryville, CA) Peet’s Coffee is seeking a creative, trend-savvy, and highly motivated Content Creator to help bring our brand to life on platforms like TikTok, Instagram, YouTube, and Pinterest. As a part-time member of our social media team, you’ll create original, engaging content that blends the Peet’s brand voice with your unique personality and creative vision. This is a hands-on opportunity to shape how we show up in social—from behind the camera and in front of it. Location: Peet’s Coffee HQ – Emeryville, CA Schedule: 20 hours/week (minimum of 2 up to 4 hours onsite weekly) Duration: 3-month minimum, with opportunity to extend up to 12 months Level: College Student or Recent Graduate Hourly: $20/hr. - $25/hr. What You’ll Do Create platform-native content (video, photo, reels, carousels, etc.) for TikTok, Instagram, YouTube and Pinterest Appear on camera and be comfortable having your home/dorm appear in UGC as part of coffee ritual prep, post to your personal accounts as well as have your account tagged in branded content Work onsite at Peet’s HQ in Emeryville for a minimum of two, up to four consecutive hours per week to capture in-the-moment content, behind-the-scenes footage, product moments, attend team meetings Stay current with social trends, sounds, and visual styles—and apply them appropriately within Peet’s brand guidelines Edit videos using platform-native tools and third-party software (Figma, Canva, Adobe, iMovie etc.) Shoot photography and short-form video content in a way that highlights product, lifestyle, and brand storytelling with authenticity and professionalism Support the development of a college ambassador program, attracting students from your campus Collaborate with Peet’s Social Media Manager and receive briefs to execute timely content Incorporate feedback and performance learnings to optimize future posts What We’re Looking For College student or recent graduate with a passion for coffee, culture, and creativity Strong working knowledge of TikTok, Instagram, YouTube and Pinterest , and current social media trends Willingness and confidence to appear on camera in UGC and for branded content Experience creating and editing engaging content, including video and photography Familiarity with Canva , Figma , and/or other editing tools and mobile apps Clear understanding of how to match brand voice and visuals while keeping content authentic Ability to submit video and audio files both together and separately, as needed Willingness to deliver quick turnaround content (within 24 hours) when needed Ability to manage time and work both independently and collaboratively Flexibility to respond to creative briefs and capture quick-turn content
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